Optimize To Meaningful Conversions
at The Keyword Level
Optimizing your Google Ad spend to impressions and clicks is definitely better than nothing … but just barely. You want to optimize at a more meaningful level. What if you could know which visitors spent more than 60 seconds on the site? Got to the last page of the checkout? Made a purchase of more than $100? Now you can optimize to any of these conversions and more with our powerful Micro Integration.
Better Audience Lists = Better Targeting
You’ve spent so much time creating your targeted audiences in Adobe Analytics and now want to have these accessible in Google Ads audience lists. This powerful Micro Integration allows you to do this and immediately take action in Google Ads. Better lists means better targeting.